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14 beers that made a surprising comeback
Every year, new beers hit store shelves, making it exciting to go booze shopping and discover the latest trends. But while new beers are constantly being introduced, some old ones seem to fade into obscurity. But every once in a while, a forgotten beer makes a surprising comeback. Whether it’s due to nostalgic brewers or a demand for traditional styles, these beers have managed to find their way back into the marketplace. In this article, we’ll explore 14 beers that have made a surprising comeback and are delighting beer lovers with their return.
1. Andeker
Andeker is a German-style lager with a rich history. Dating back to the late 1930s, it was discontinued in the 1960s, but made a comeback in 1972 that lasted until 1986. In 2018, Pabst announced that Andeker would be brought back from the “vault,” reviving the historic recipe at the Pabst Milwaukee Brewery and Taproom. With its malty pale lager flavor, Andeker has earned praise from beer lovers, and we may see it make another revival in the future.
2. Ballantine IPA
Ballantine Brewery has a storied past that began in Albany, New York in the 1800s. Although it faced challenges during Prohibition, it made a comeback after the repeal. However, Ballantine IPA was discontinued in 1995. Fast forward to the IPA craze of recent years, and Pabst decided to revive the historic recipe. The new Ballantine IPA incorporates modern hops, giving it a grapefruit-like flavor. This hop-forward brew has received positive reviews from beer enthusiasts.
3. Catamount
Founded in 1984, Catamount Brewing Company was one of the first craft breweries in Vermont. They enjoyed success in their early years, even winning a gold medal at the Great American Beer Festival. However, Catamount closed its doors in the early 2000s. Fortunately, the brewery was sold and revived as a small-batch label under the Harpoon brand. Today, Catamount offers a range of beers including IPAs, porters and seasonal brews.
4. Deppen
Reviving a historic beer brand can be challenging, especially when there’s little information about the original recipe. Deppen, which was discontinued in 1937, was revived by Oakbrook Brewing Company in Reading, Pennsylvania. The founder’s interest in the city’s brewing history led to the revival of Deppen, including its cream ale, porter, bock, and other styles. While the new version may not be exactly the same as the original, it aims to shine a spotlight on Reading’s brewing heritage.
5. Dixie
Dixie, a beer brand dating back to 1907, underwent a revival of a different kind. Instead of disappearing altogether, the brand was rebranded due to its association with the Confederate anthem “Dixie. After being out of the market for more than a decade due to Hurricane Katrina, Dixie returned to New Orleans under the name Faubourg. The new name reflects the city’s French heritage, and Faubourg offers a range of beers, including the flagship lager and specialty brews.
6. Grain Belt
Grain Belt is a beer that has been resilient throughout its history. Originating in Minnesota, a state known for its corn production, Grain Belt has faced many challenges, including fires and Prohibition. But it bounced back from each setback. Although it went out of business in 2002, the brand was quickly purchased by August Schell Brewing Company, ensuring its continued presence in the marketplace. Today, Grain Belt remains a popular beer in the Midwest.
7. Iron City
Iron City is a beer with strong ties to Pittsburgh, Pennsylvania. Founded in the late 1800s, Iron City became a local favorite. However, it faced financial difficulties and changed ownership several times. In 2009, Pittsburgh Brewing Company acquired the brand and brought back the original Iron City recipe. Since then, Iron City has regained its popularity and become a symbol of pride for Pittsburgh beer drinkers.
8. Jax Beer
Once a staple in New Orleans, Jax Beer went on a long hiatus after the original brewery closed in 1974. In 2013, however, the brand was resurrected by the New Orleans Lager & Ale Brewing Company. The revived Jax Beer captures the spirit of the original and offers a taste of nostalgia for those who remember it fondly. Today, Jax Beer is once again a part of the vibrant New Orleans beer scene.
9. Lone Star
Lone Star is a Texas brew with a rich history. It was a popular brand in the state for decades, but faced challenges in the 2000s. In 2009, however, Lone Star was acquired by Pabst Brewing Company, which invested in revitalizing the brand. With updated packaging and a renewed focus on its Texas roots, Lone Star made a comeback and continues to be a beloved beer among Texans.
10. Narragansett
Narragansett is a beer brand with deep Rhode Island roots. Founded in the late 1800s, it enjoyed success until the 1970s, when it ran into financial difficulties. After a hiatus, the brand was revived in 2005 by a group of Rhode Island investors. Narragansett has since regained its status as a local favorite, offering a variety of traditional and innovative beers.
11. Olympia
Olympia Beer, a staple of the Pacific Northwest, had a strong presence from the late 1800s to the early 2000s. However, it faced challenges and eventually ceased production. In 2018, Pabst Brewing Company, known for bringing back nostalgic brands, revived Olympia. The beer returned with its iconic slogan, “It’s the Water,” and has once again become a popular choice for beer lovers in the region.
12. Rainier
Rainier Beer, another iconic Pacific Northwest brand, suffered a similar fate to Olympia. It disappeared from the market for a while, but was resurrected by Pabst Brewing Company in 2018. With its distinctive mountain logo and rich heritage, Rainier has regained its place as a beloved beer in the region, offering a taste of nostalgia for longtime fans.
13. Schlitz
Once one of America’s most popular beers, Schlitz suffered a decline in the 1970s due to changes in ownership and quality issues. However, the brand has made a comeback in recent years. Pabst Brewing Company acquired Schlitz and invested in bringing back the original recipe and iconic packaging. Today, Schlitz is once again enjoyed by beer lovers looking for a taste of classic American brewing.
14. Stroh’s
Stroh’s, a Detroit-based beer brand, had a strong presence in the Midwest for many years. However, it faced challenges and eventually ceased production in the early 2000s. In 2016, Pabst Brewing Company acquired Stroh’s and reintroduced it to the market. The revived Stroh’s aims to capture the nostalgia of its heyday, and has found a new generation of fans who appreciate its history and quality.
These 14 beers that have made surprising comebacks demonstrate the resilience and enduring appeal of certain beer brands. Whether it’s nostalgia, demand for traditional styles, or the efforts of passionate brewers, these beers have managed to find their way back into the hearts and glasses of beer lovers. So the next time you’re browsing the beer aisle, keep an eye out for these revived classics and enjoy a taste of the past with a modern twist.
FAQS
What does it mean when a beer makes a comeback?
When a beer makes a comeback, it means that after a period of unavailability or discontinuation, it is being reintroduced and made available to consumers.
How do comeback beers regain popularity?
Comeback beers often gain popularity through a combination of factors. This can include the nostalgia associated with the brand, the demand for traditional beer styles, and the efforts of passionate brewers to revive and promote the beer.
Are the revived versions of these beers the same as the originals?
While every effort is made to recreate the original recipes and flavors, it is important to note that the revived versions of these beers may not be identical to the original brews. Factors such as changes in ingredients, brewing techniques, and modern taste preferences may affect the final product.
Where can I find these comeback beers?
Availability of these revived beers may vary by brand and region. It is recommended that you check with local craft beer stores, breweries and online retailers to find out where these beers can be purchased.
Can I expect more beers to make surprising comebacks in the future?
The beer industry is constantly evolving, and it is possible that more beers will make surprising comebacks in the future. Brewers and consumers alike have shown a growing interest in both traditional and nostalgic beer styles, which may contribute to the revival of more forgotten brands.