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The Truth About Fig Newtons: Debunking the Misconceptions
Fig Newtons have been a popular snack for generations, but there are some misconceptions about these fruit-filled cookies that need to be addressed. In this article, we will delve into the surprising facts and history behind Fig Newtons, debunking the myths and shedding light on the truth. So let’s set the record straight and uncover the real history of Fig Newtons.
The Namesake of Fig Newtons
Contrary to popular belief, Fig Newtons are not named after famed scientist Sir Isaac Newton. Instead, the cookie’s actual namesake is a town in Massachusetts. According to ThoughtCo, the town lent its name to the iconic snack. While the inspiration for the cookie’s name may not be as glamorous as Sir Isaac Newton, it adds an interesting layer to the history of Fig Newtons.
The fruity filling
When it comes to the filling in Fig Newtons, dried mission figs are the likely culprit. TasteAtlas confirms that dried mission figs are among the most common varieties of figs, making them a likely ingredient in these cookies. While the exact recipe remains a mystery, this revelation shouldn’t come as a shock to most people. The fruity filling is what gives Fig Newtons their distinctive flavor and texture.
The Fib about the Fig
Here’s the surprising truth: They should have dropped the “Fig” from the name of Fig Newtons back in 2012. The Takeout explains that in an effort to modernize the snack and draw attention to other flavors like strawberry and raspberry, Nabisco rebranded the cookies as simply “Newtons.” This wasn’t the first rebranding for Fig Newtons, as they were marketed as “Fruit and Cake” prior to the 1980s. So if you’ve been referring to them as “Fig Newtons” since 2012, it’s time to update your terminology.
The fruity ancestor of Newtons
The inspiration for Fig Newtons can be traced back to classic British fig rolls. British immigrants to the United States brought with them the tradition of making fig rolls as a homemade treat. These rolls consist of a pastry with a jam-like fig filling, similar to a British version of a Swiss roll. The Fig Newtons we know today were created by Charles M. Roser, who developed the recipe and sold it to the Kennedy Biscuit Company. So enjoying a Fig Newton is not only a delicious snack, but also a connection to American history.
How Newtons became a household name
Thanks to the National Biscuit Company, which later became Nabisco, Fig Newtons became a national phenomenon. Through a merger of two bakeries in 1898, the company acquired Newtons and invested heavily in marketing and advertising. According to company histories, Nabisco spent a significant amount, approximately $7 million, on marketing its products, including Newtons, during its early years. This substantial investment helped make Fig Newtons a household name.
Embracing the Newtons Legacy
While Nabisco rebranded Fig Newtons as “Newtons” in 2012, it’s worth noting that many people still refer to them as Fig Newtons. Nabisco probably doesn’t care what you call them as long as you enjoy these delicious cookies. Armed with the knowledge of their history and the truth behind their name, you can impress your friends with interesting facts about Newtons. Who knows, these tidbits might even come in handy at your next trivia game!
In conclusion, Fig Newtons have a rich history and a fascinating journey from their namesake town in Massachusetts to becoming a national snack. By debunking the misconceptions surrounding their name and shedding light on their fruity filling and rebranding efforts, we explored the truth behind Fig Newtons. So the next time you reach for a box of these iconic cookies, remember the story behind them and enjoy every fruity bite.
FAQS
Are Fig Newtons really named after Sir Isaac Newton?
No, the name “Fig Newtons” is not derived from Sir Isaac Newton. The cookies are actually named after a town in Massachusetts.
What is the main ingredient in Fig Newtons?
While the exact recipe remains a secret, the most likely main ingredient in Fig Newtons is dried Mission figs.
Why were Fig Newtons renamed “Newtons”?
In 2012, Nabisco rebranded the cookies as “Newtons” to modernize the snack and highlight other flavors, such as strawberry and raspberry.
Have Fig Newtons ever been marketed as anything other than cookies?
Yes, prior to the 1980s, Fig Newtons were marketed as “fruit and cake” instead of cookies.
What inspired the creation of Fig Newtons?
Fig Newtons were inspired by British fig rolls, a homemade treat made by British immigrants in the United States.
Why did Fig Newtons become so popular?
Fig Newtons became popular thanks to the efforts of the National Biscuit Company (later Nabisco), which invested heavily in marketing and advertising to make them a household name.