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The One Reason Canned Wine May Be Better Than Bottled Wine
For wine enthusiasts, the act of purchasing the perfect bottle and savoring it for the right occasion has always held a certain allure. However, with the growing popularity of canned wine, there’s a compelling reason to explore this alternative. While canned wine may not offer the same level of elegance as its bottled counterpart, it does offer a solution to a significant environmental concern – the waste and carbon emissions associated with glass bottles. In this article, we will explore the advantages of canned wine over bottled wine, the problems associated with transporting wine bottles, the sustainability factor, and the future potential of canned wine.
The problems of transporting wine bottles
When it comes to transporting wine bottles, there are several inefficiencies and environmental impacts to consider. Due to their weight and shape, wine bottles take up a significant amount of space during transportation, resulting in wasted capacity. Jancis Robinson, a renowned wine critic, highlights this issue in her article in the Financial Times. She points out that the empty space between the thin bottlenecks in a case of wine can be significantly reduced compared to a carton packed with cylindrical cans. This wasted space affects the number of cases that can fit on a pallet and therefore the amount of wine that can be shipped in each container.
In addition, the transportation of glass bottles contributes to a high carbon footprint due to the energy required to transport them by road, rail and sea. This inefficient use of space and associated emissions make wine bottles an unsustainable choice, both economically and environmentally. In addition, the cost of shipping heavy glass bottles often equals or exceeds the price of the wine itself, making it less viable for budget-conscious consumers.
Canned wine: A Sustainable Alternative
The increasing shift towards sustainability in winemaking and viticulture practices has sparked interest in alternative forms of wine packaging. Canned wine is emerging as a sustainable alternative to traditional glass bottles. Green Matters reports that sustainability in winemaking has gained momentum in recent years, with industry experts recognizing the environmental impact of wine packaging.
Jancis Robinson emphasizes the need to shed any snobbery associated with wine packaging and recognize the environmental benefits of canned wine. She argues that canned wine significantly reduces carbon emissions and waste compared to glass bottles. Canned wine is an environmentally conscious choice that aligns with growing concerns about climate change and sustainability.
In addition, cans are generally made from a higher percentage of recycled materials than bottles. Research by the Aluminum Association suggests that consumers are more likely to recycle cans, contributing to a more circular economy. By choosing canned wine, consumers are actively participating in reducing waste and promoting recycling practices.
The future potential of canned wine
While canned wine has many advantages, it’s important to note its limitations. Cans have a shorter shelf life than bottles, typically around 18 months. This makes canned wine less suitable for aging and storing decades-old varietals. However, for wines meant to be consumed within a shorter time frame, such as young and vibrant varietals, canned wine offers a convenient and sustainable option.
A blind taste test conducted by Beverage Daily found little difference in preference between bottled and canned versions of the same wine. This suggests that the taste and quality of wine can be maintained in canned form. It’s important to note, however, that many of the test participants had never tried canned wine before. This highlights the importance of marketing efforts to position canned wine as a sustainable and viable alternative in the eyes of consumers.
As the wine industry continues to evolve, it’s clear that canned wine has the potential to become a major player. Its eco-friendly nature, coupled with convenience and comparable taste, makes it an appealing choice for environmentally conscious wine enthusiasts. While canned wine cannot replace the charm and tradition associated with bottled wine, it offers a sustainable and hassle-free option for various occasions such as picnics and outdoor gatherings.
Bottom line
Canned wine is a compelling alternative to traditional bottled wine and offers a solution to the environmental concerns associated with glass bottles. The problems associated with transporting wine bottles, including wasted space and high carbon emissions, make canned wine a more sustainable choice. With its higher recycled content and the ease of recycling cans, it contributes to a circular economy and reduces waste.
While canned wine is not suitable for aging or storing vintage wines, it is a convenient and environmentally friendly option for young and vibrant varietals. The results of blind taste tests indicate that the quality and flavor of wine is not compromised in canned form. As consumers become more aware of the environmental impact of their choices, the future potential of canned wine looks bright.
By embracing canned wine, wine lovers can enjoy their favorite varietals while minimizing their carbon footprint. It’s time to let go of preconceived notions and embrace the sustainable and practical benefits of canned wine. Here’s to a greener and more enjoyable wine drinking experience!
FAQS
Is canned wine the same quality as bottled wine?
Yes, blind taste tests have shown that there is little difference in taste and quality between canned and bottled versions of the same wine.
How long does canned wine last compared to bottled wine?
Canned wine typically has a shelf life of about 18 months, making it suitable for wines that are intended to be consumed within a shorter time frame.
Is canned wine better for the environment?
Yes, canned wines are a more sustainable choice than bottled wines. They reduce the waste and carbon emissions associated with glass bottles and are often made from a higher percentage of recycled materials.
Can canned wine be recycled?
Yes, both cans and glass bottles can be recycled. However, cans have a higher recycling rate because consumers are more diligent about recycling them.
Can canned wine replace aged or vintage wine?
Canned wine is not suitable for aging or storing vintage wines. It is best enjoyed with young and vibrant varietals that are meant to be consumed within a shorter period of time.
Are canned wines more affordable than bottled wines?
Canned wine can be a budget-friendly option, eliminating the high cost of shipping heavy glass bottles, which often equals or exceeds the price of the wine itself.